Product Description
This text explores the core principles of learning and memory in a clear, reader-friendly style, covering animal learning and human memory in a balanced fashion. A strong emphasis on practical applications to the college student’s everyday life is evident in examples throughout, such as the correlation between caffeine consumption and grade point average (Chapter 1), approach/avoidance coping for upcoming and completed exams (Chapter 5), and retrograde amnesia in fo… More >>
Learning and Memory: Basic Principles, Processes, and Procedures
